Jennifer Graff, PharmD, and Brian Reid, MS, emphasize that DTC pharmacy models can give patients more convenient access to medications but may increase out-of-pocket costs.Jennifer Graff, PharmD, of Innov8 Health Policy, and Brian Reid, MS, of Reid Strategic, discuss the advantages and drawbacks of direct-to-consumer (DTC) pharmacy models for patients and manufacturers.They note that DTC […]
